Water Alliance was delighted to welcome the Brave Blue World filming team at the WaterCampus last month. “For us, it was a good opportunity to showcase how we, the Dutch, learned to make water our friend and contribute to the global water scarcity problems through the power of cooperation within a time of global uncertainty”, Marketing Communications Officer Farah Qureshi says about Water Alliance’s role in the documentary.
Brave Blue World Foundation is a not-for-profit initiative focused on providing a platform for scientific educational storytelling and public engagement. The foundation was created with a view to inspire a shift in thinking and solving water challenges globally. Brave Blue World Foundation has partnered up with some of the leading experts and technology companies within the water industry to deliver a perfect storm for water.
To kickstart the documentary, Water.org & WaterEquity co-founders Matt Damon and Gary White will share visions on why innovative solutions will solve global sanitation and water challenges in our lifetimes. In the trailer, actor and water expert in his own right, Matt Damon said: “Imagine if tomorrow we cured cancer and in 100 years there was still a million kids dying of cancer. It would be unthinkable.”
The idea of creating a documentary to support this change seemed like the perfect opportunity to document this movement. It will be the first honest and hopeful documentary that will paint an optimistic picture of how humanity is adopting new technologies and innovations to re-think how we manage water. This documentary will challenge some of your commonly held assumptions and change how you think about water. We will take you on a journey that explores an alternative water future, look at how we got to where we are today and then challenge some of the most commonly held assumptions about water. Water Alliance members Hydraloop and Upfall Shower were also approached for a contribution to this documentary.
The North American premiere will be shown at the world water event WEFTEC 2019 in Chicago, with a subsequent European Premier at the Aquatech Amsterdam event in November 2019.
Partnering with the foundation
We are pleased to announce our collaboration with the foundation through a community level partnership. The project is also backed by organisations as WEF, BlueTech Research, Dupont, Suez, Loréal and Xylem.
Learn more about the project here.